00 / PremiumClients CRM for real estate
A real estate CRM that knows your properties as well as your clients
The PremiumClients CRM, set up for your agency as part of Dominium. Conversations, pipelines, viewings and follow-up sit in one place, and our own Property Manager runs inside it, so every buyer is connected to the properties that fit.
At a glance
PremiumClients CRM for real estate
01What makes it smart
It does the work your agents keep forgetting
A CRM is smart when it connects clients, properties and follow-up by itself, instead of waiting for someone to update it.
Buyers and properties matched for you
The Property Manager inside the CRM matches every active buyer with the right properties and developments, and learns from client and agent feedback.
Follow-up that runs on its own
New enquiries get a reply, viewings get reminders and quiet deals get a follow-up, based on the rules you agree with us.
AI agents with a handover to your team
AI agents answer and qualify enquiries day and night, and hand the conversation to the right agent when a person is needed.
Feeds and portals connected
Kyero v3, XML2U, REDSP and custom XML feeds, and publishing to Idealista, from the same system as your clients.
Every buyer in their own language
Property titles are translated into 8 languages and descriptions into 12, so international buyers read every listing in their own language.
One record for the whole agency
Sales, listings, marketing and after-sales work from the same client and property records. Each agent sees their own clients, and admins see everything.
See the matching, lists and viewings in detail
Explore the Property Manager02Everything in one place
The rest of your agency's tools, already inside
Every tool shares the same client record, so nobody copies details from one system to another.
One inbox for every conversation
WhatsApp, email, SMS, website chat and social messages, together on each client's record.
Pipelines for every kind of deal
Buyers, sellers and developments, each with stages that match how your agency sells.
Calendars and booking
Calls and viewings booked straight into the agent's calendar, with reminders for the client.
Email and SMS campaigns
Newsletters, new property announcements and campaigns to the clients you choose.
Landing pages and forms
Pages and forms for campaigns and developments, with every enquiry landing in the CRM.
Contracts and e-signatures
Send documents for signature and keep the signed copy on the client's record.
Phone and call tracking
Calls logged on the client's record, and you see which campaign made the phone ring.
Reporting
Where enquiries come from, how fast they are answered and which ones turn into sales.
Mobile app
Agents reply, check their calendar and update clients from their phone, out on viewings too.
03Comparison
How it compares with other CRMs
What an agency gets from a general CRM, a typical real estate CRM and the PremiumClients CRM with the Property Manager.
| General CRM | Typical real estate CRM | PremiumClients CRM with the Property Manager | |
|---|---|---|---|
| Buyer and property matching that learns from feedback | Not included | Partial | Included |
| Automated follow-up | Partial | Partial | Included |
| AI agents with a handover to your team | Not included | Partial | Included |
| XML feeds and portal publishing | Not included | Partial | Included |
| Listings in the buyer's language | Not included | Partial | Included |
| One record for every department | Partial | Partial | Included |
04Set up for you
Configured around your agency as part of Dominium
You do not get an empty system. We set the CRM up around how your agency works, move your data across and train your team.
It starts with the audit
We look at how your agency works today and agree what the CRM has to do before anything is built.
Pipelines, automations and access
Stages, follow-up rules, matching rules and who sees what, set up to match your agency.
Your data moved across
Contacts, properties and history from your current CRM, spreadsheets and portals. The audit decides what moves.
Your team trained
Agents and managers learn to work in the new system, with support after go-live.
See what the CRM would change for your agency
Book your audit callExplore Dominium
Continue the conversation
Dominium
See the full Dominium business transformation.
Dominium Property Manager
Matching, lists, viewings and transactions inside the CRM.
CRM and ERP implementation
Explore customised CRM implementation.
Real estate
See how we work with real estate teams.
05Questions
Questions about the smart real estate CRM
What is the smart real estate CRM?
Is the Property Manager included?
How is it different from a general CRM?
What do the AI agents do?
Can the CRM connect to property portals?
How does it help with international buyers?
Can we move our data from our current CRM?
How long does it take to set up?
Next step
See the CRM set up for your agency
Every Dominium engagement starts with an audit of how your agency works today. We show what the CRM and the Property Manager would take off your team's plate.